Tag Archives: Facebook

15% of online adults use Twitter, 8% use it daily

Pew has a new report on the state of Twitter that shows that the rate of adoption and usage of Twitter is remaining fairly steady. The real story, however, might be that Twitter finds itself popular with educated and wealthy people and people at the other end of the spectrum, but not in between.

Some key findings:

  • 15% of online adults use Twitter. A year ago that number was at 13%.
  • On a daily basis about 8% of online adults use Twitter.
  • Black American use Twitter at the highest rate with 28% of online black Internet users using the service. Compare that with 12% of online white Internet users.
  • Young people like Twitter more than older adults. 26% of internet users ages 18-29 use Twitter, nearly double the rate for those ages 30-49. And 31% of Internet users between 18-24 use Twitter.
  • The service is popular with poorer and wealthier citizens. 19% percent of Internet users with a household income below $30,000 use Twitter and 17% with a household income above $75,000 use Twitter. The people in between use it the least.
  • The same trend holds true with education. Those with no high school diploma use the service the most at 22% and on the other hand those with at least a college degree use it at 17%. Again, in between the numbers drop off.

Twitter is a big site, but it’s clearly not a tool that the majority of Americans use. Half of adults and three-fourths of teenagers use social networking, with Facebook as by far the dominate site.

Twitter is the darling social network of journalists and cultural elites, but Facebook is where the majority of Americans are hanging out.

Episode 33: Should computers and computing systems auto update?

2010 Ford Edge - Sync 3

We discuss the purchase of Instagram by Facebook.

Jeremy is concerned. I’m taking a wait and see approach.

Then we have a big discussion about computers and computing systems automatically installing updates and patches for users. Most users don’t keep their computers and computing systems up to date. So doesn’t it make sense that more computers and computing systems are auto updating? Won’t this lead to less malware and a better user experience?

But what happens if that computing system being updated is within the car you’re driving?

It’s a serious usability discussion. Both sides have drawbacks and benefits. Perhaps the answer comes down to the user and the use case.

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Episode 32: Can I see your Facebook password? It’s for work.

We discuss the growing controversy over employers asking employees for their Facebook login information.

Would you give a perspective employer your username and password to Facebook if it were the only way you could get that job?

Usability expert Jakob Nielsen believes that the new iPad with its high resolution display is a usability game changer. Specifically, it makes you want to use it more. This is the future of computing displays.

Also, is faking a students death an appropriate April Fool’s Day joke?

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Is Google’s latest Google+ search move anticompetitive?

Google announced Google+ integration into Google search today, which will bring users more personalized results based on friends’ usage of Google+. The social integration, however, will only be for Google’s in-house social network Google+. MG Siegler believes the feds and rival social networks won’t stand idle:

This is the type of case that Senators die for. Google wrapped it in a bow and placed it in one of their laps.

Most of the broader antitrust concerns against Google are bullshit in my opinion. You can argue that they have a monopoly on search, but it’s a natural one. They’ve earned it. They’re simply better at search than their competitors. This has always been true. It remains true.

But when they use that natural monopoly to start pushing into other verticals, things get gray. Travel, restaurant reviews, etc, etc. We see more of it each year.

But this, at first glance, seems decidedly worse. Google is using Search to propel their social network.

 

Ads coming to the Facebook news feed in 2012

The ads should be a lot less intrusive than most ads, particularly uber-intrusive-and-annoying newspaper ads. TechCrunch notes:

The ads will be marked “Sponsored” and a rate limit will ensure users see no more than 1 Sponsored Story in the news feed per day. They’ll only feature stories about friends or Pages that users already like. Users won’t be able to opt out of seeing Sponsored Stories in the news feed or having their activity used in them, but they will be able to ‘x’ out individual ads. The ads won’t immediately appear in the mobile news feed, though Facebook is considering the idea as we discussed earlier this month.

Some people are already upset about this, but would you rather pay to have an ad-less Facebook or have some ads thrown in?

My guess is that the ads will be fairly targeted and most users won’t care. They may even show how Web ads can be done well.

Source: TechCrunch.

Episode 21: Nobody enjoys plagiarism

Staff and student perceptions of plagiarism

We kick off the show by discussing plagiarism and how it’s handled at the college level. Apparently the process is long and arduous and no one comes out a winner.

We also discuss the state of writing in college today. Most students cannot write well coming out of high school, and this is causing headaches for college professors. Jeremy is a fan of one high school’s new plan to make a student rewrite any paper that has five or more errors in it.

We then get into how Facebook is becoming the driver’s license of the Internet. So many sites require you to have a Facebook account. Is this a good thing?

We discuss a lot this week. It’s a jam packed show and I hope you enjoy.

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Many old media executives still don’t get social media

These are the kinds of responses you would get from someone who doesn’t understand social media at all:

Maurice Levy, chief executive of advertising group Publicis, said Twitter and its social networking sister Facebook were simply not for him.

“I hate the idea that I would have to share things which are not for sharing or which are superficial,” he said in Paris.

Remember when all we heard about Twitter was that, “I don’t care what people are eating for lunch.” Well, the only thing people are eating for lunch is your old media business.

Source: Reuters.

Facebook as the driver’s license of the Internet

Kevin Zieber succinctly summed up the growing resentment of requiring a Facebook login to comment around the Web (or to get special privileges).

Want to comment on TechCrunch? You better have a Facebook account. Want to be a trusted commenter on The New York Times’s website? Not only do you need to leave great comments — which is a good idea — but you also need to tie your Facebook account to your nytimes.com account.

Some commenters have expressed that being highly regarded by fellow nytimes.com commenters should be enough to become a trusted commenter. Is using your real name a requirement for being trusted? What if you work in a sensitive industry?

I’m not sure yet what to make of the Facebook requirement for nytimes.com. The Times already has good comments and this may encourage even better comments. But it does leave out some people who can’t comment under their real names.

I’m firmly against TechCrunch and other sites requiring Facebook for comments. That goes too far in my book. What if someone doesn’t even have a Facebook account?

Should Facebook, a private social network with serial privacy concerns, be the driver’s license of the Internet?

To be clear, there are merits of having people use their Facebook accounts to comment. Most people use their real names with their Facebook accounts, and by requiring a real name, a website should get higher quality comments than your average site without active community management.

Many of the sites with the best user communities, however, do not require Facebook to comment. Slashdot famously has one of the best user communities on the Internet, and uses a user voting system to encourage good comments. The new tech site The Verge doesn’t require Facebook either and is quickly building a good user community by allowing users to recommend and flag comments. Great comments are highlighted by stars.

We do allow people on the Interchange Project to comment using their Twitter and Facebook accounts because it’s an easy way for people to login in, comment and establish a pan-Web commenting profile. However, we also allow people to comment anonymously. There are some people who simply cannot comment with their real names.

Why can’t they? They may work in sensitive industries. They may be afraid of reprisals from their work. You certainly won’t get whistle blowers by requiring someone to use their real names.

And thus, we won’t require people to use their real names and link to their social media accounts. We think it’s great if you do, but we also see the value in anonymity and pseudo-anonymity.

Requiring Facebook for commenting is a lazy way to weed out (some) trolls and nastiness. And it works, to an extent. But the ultimate goal is not just to weed out trolls, racists and other bad commenters, but to encourage and inspire great comments.

Bloggers such as Eric Berger didn’t get great user communities by requiring Facebook commenting. They did it be being active in comments and encouraging good comments. It’s called community management.

Allowing people to comment with Facebook, Twitter and other services is convenient and should be encouraged. Requiring that users use Facebook or Twitter to comment goes too far in my book.

Here is some advice on how to build a strong user community without demanding a Facebook driver’s license:

I highly suggest you check out Mathew Ingram’s thoughts on this subject as well.

Mathew Ingram supports new New York Times commenting policy

GigaOm’s Mathew Ingram does see issues with requiring users to link their Facebook accounts to their New York Times accounts in order to become a “trusted commenter,” but he thinks it’s time that the Times started to mimic commenting best practices:

That said, however, I think the rationale behind the creation of a new level of reader engagement is a good one. For years, leading web communities such as Slashdot have shown that one of the ways to encourage interaction and improve the quality of reader behavior is by giving users incentives to behave intelligently (and also penalties for doing otherwise). Karma points, which Slashdot uses, reward commenters for being smart, and also reward them for flagging other comments that are offensive or stupid — something I hope the New York Times is considering as well as it adds features to the system.

Gawker Media is also a pioneer, at least in the media world, in using this kind of tiered approach: the network, which is run by New York’s mini media mogul Nick Denton,launched a new commenting system in 2009 that had many of the same features the New York Times just announced, including the fact that graduating to unmoderated status is by invitation only (Reuters launched a similar VIP system last year). The Gawker model also has some features the NYT might want to consider, such as allowing readers to automatically hide comments that don’t get a specified number of votes.

Episode 20: Punctuation versus links

Jeremy and I discuss the whole Jim Romenesko/Poynter affair and much more this week.

We think both Romesnko and Poynter were in the right and wrong here. It’s complicated. We wish things would have ended better.

Our discussion of Romenesko leads Jeremy to discuss how he handles miss attribution and plagiarism with his students.

We then discuss the top 40 most shared stories on Facebook in 2011. Some very interesting finds. And then we have a few more topics to go over.

It’s a good show. I promise.

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